Design Image
Design Image
Design Image

What is a trade mark?

By Sarah Chattereley.

A trade mark is a sign which can be graphically represented, and which identifies the goods and services supplied under it as originating from YOU. This is important, as the same or similar products or services provided by others may be of inferior quality, and your trade mark will distinguish you from them. Your trade mark will also help you win and keep your customers. A distinctive and memorable trade mark helps your customers remember who they bought from and come back for more, and your prospects will remember your mark from your marketing.

A trade mark can take a number of forms – amongst other things, words, pictures, names, domain names, numbers, logos, straplines, colours, smells, sounds, music, patterns or shapes can all be used and registered as trade marks.

What is a trade mark?

What is a trade mark?

A trade mark is a sign which can be graphically represented and which identifies the goods and services supplied under it as originating from YOU. This is important, as the same or similar products or services provided by others may be of inferior quality, and your trade mark will distinguish you from them. Your trade mark will also help you win and keep your customers as a distinctive and memorable trade mark helps your customers remember who they bought something from and come back for more and your prospects will remember your mark from your marketing.

 

A trade mark can take a number of forms – amongst other things, words, pictures, names, domain names, numbers, logos, straplines, colours, smells, sounds, music, patterns or shapes can all be used and registered as trade marks.

 

So, how do you think up a really good trade mark?  Click here to find out.

Why should I register my trade mark?

If you haven’t registered your trade mark and are not concerned about someone else using it, or if you are relying only on your use of your trade mark to stop others from copying you, do remember that it is much harder and more expensive to take action without a registration. Click here to find out why.

Our Trade Mark Services

At Coulson & Rule, we recognise the importance of protecting your brand and we will work with you to protect your good name.